Product Information Management

A PIM solution from Stratiteq, in partnership with inRiver, reduces your organization’s manual work and secures the right information at the right time – in all relevant channels.

Stratiteq is business and IT consultants that support companies in digitally driven behavioral change – all the way from strategy to technology implementation.

PIM is one of our major specialities, where we like to use inRiver as the platform.

Success Story (in Swedish)

ICOPAL: Quick and accurate product information to Icopal’s retailers

Steps to Succeed

Those who choose Stratiteq as their partner when investing in PIM appreciate, in addition to the new application, that we also design processes and improve the way of working. Stratiteq’s specialists have personal experiences from implementing PIM, as well as new daily work processes in marketing and product departments.


1. Analyze Needs

Start painting the big picture of your vision, and the new way of working.

2. Design Datamodel

Set up fields, functions and links so it’s easy to use the system.

3. Import Data

Clean up and rearrange existing data before it’s imported to PIM.


4. Implement Channels

Connect all channels to PIM to get the most out of your investment.

5. Develop Skills

Gather users and administrators for education and start-up to maximize the user adoption.

6. Go Live

This road doesn’t end here. We will continue the journey together with you.

Why Stratiteq?

More efficient processes

One single source to all product information keeps your customers updated in more channels and languages, without increasing your organization’s work.

Increased quality and control

Texts, images and documents are carefully created and approved once, before they are reused in all places.

Shorter time-to-market

Information about new and existing products are instantly available on your market, as soon as changes are made.

Personlized information

PIM gives you a great opportunity to personlize product information, for each and everyone. Making your customers buying decision easier.

Customer Journey

We develop digital roadmaps with our customers, to ensure their future success.

Interaction Design

With talented UX specialists we can make PIM channels a great user experience.

Change Management

PIM is more than an application. Our Business Consultants is part of the secret.

User Forum

Join our PIM Customer Forum to share experiences with other PIM users.

Support & Maintenance

You can sign support contracts for highest availability and continual improvements.

More than PIM

We take several solution areas and put them into a integrated full-blown solution.

podQast about PIM (in Swedish)


Anette Olofsson

Anette Olofsson

PIM Consultant

076-526 98 18

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